I never ceased to be amazed at how little most small-business people know about marketing. Every single marketing problem I've ever helped a client deal with is the result of misunderstanding...

Most raise and salary problems, like job-hunting problems, are twins. First there's the expectant side to the problem: generally a fear that threatens to keep you from taking an action...

Every business person knows that in order to make a good impression, he or she must be well dressed and groomed. The same is true if you want to show you care and develop trust...