Marketing for small business

I never ceased to be amazed at how little most small-business people know about marketing. Every single marketing problem I've ever helped a client deal with is the result of misunderstanding...

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The basic of salary problem

Most raise and salary problems, like job-hunting problems, are twins. First there's the expectant side to the problem: generally a fear that threatens to keep you from taking an action...

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Create an environment of trust

Every business person knows that in order to make a good impression, he or she must be well dressed and groomed. The same is true if you want to show you care and develop trust...

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Trust in business

Three methods to become an expert

three methods to become an expert Three methods to become an expertThere are three ways you can become an expert and, in the process, help overcome your business problems. Each has its advantages and disadvantages.

The first way to become an expert is to receive some formal schooling or training. The advantage of this method of becoming an expert is that it provides you with an official endorsement: you’re getting a seal of approval. The disadvantage of pursuing such formal endorsement is that it’s time-consuming. In all honesty, such an approach is Continue reading

The shortcut to trust for business start-up

The shortcut to trust for b The shortcut to trust for business start upThe keystone of my technique is a simple but very powerful truth: the shortcut to trust is caring.One of the feelings that develops over time and which naturally leads to trust is the sense that the other person cares for you and your well-being. That means more than having shared interests or similar beliefs. Caring represents a personal connection that transcends the reasons or circumstances that brought the two of you together. Caring is perceived as an emotional bond that goes far deeper than a shared mercenary interest.

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How to turn no into yes?

How to turn no into yes How to turn no into yes?The way to turn a no into a yes is to address the reason for the no. Be careful. I wrote address, not attack. If you attack the other party’s honesty, logic, judgment, intelligence, understanding, or analysis you will turn that “no” into a “no way in hell,” rather than a yes.

Implying or suggesting the other party has made a mistake will only force him to dig in his heels to defend his position and insure he doesn’t lose face. Asking someone to Continue reading

How to create an environment of trust

How to create an environmen How to create an environment of trustFocus, clarity, and knowledge will together solve many problems. But another element is needed to guarantee success: trust. Unfortunately, in today’s fast-paced business world there isn’t enough time for trust to develop naturally. Instead, you need to expedite it by showing, through a host of measures including your language, action, garb, and timing, that you care about everyone else you need to help solve your problem.

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Create an environment of trust-showing humility

Create an environment of tr Create an environment of trust showing humilityPretense and pomposity raise everyone’s hackles. Conversely, unaffected modesty is the most universally endearing trait. Yet being humble runs contrary to popular wisdom, which says that if you don’t blow your own horn no one else will. I believe there is a middle ground, which actually gives you the best chance to turn no into yes.

Being humble doesn’t mean denigrating your skills or achievements, and it doesn’t require you to keep others from blowing your horn. Don’t be a blatant self-promoter, but Continue reading

Financial Planning

Business 2.0


Create an environment of trust

Job problem - Fear of relocating

How to solve all money problems?

Marketing for small business

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